In celebration of Global Handwashing Day 2017, PZ Cussons and United Purpose jointly facilitated one of the world’s largest Global Handwashing Day Campaigns in Nigeria. Leading brands Premier Cool and Carex were at the frontline of events.
Global
Handwashing Day, celebrated on 15th October,
is an annual global advocacy day dedicated to increasing awareness
and understanding about the importance of
handwashing
with soap as an easy, effective, and affordable way to prevent
diseases and save lives in communities. This year’s theme is "Our
Hands, Our Future".
More than
3,800 students from
200 schools nationwide were
directly engaged and the students were inspired and empowered to
become ‘Hygiene Heroes’
– handwashing promoters trained to inspire their schools, families
and community to make handwashing a habit.
In Benue
and Cross River,
selected schools in nine(9) LGAs which recently have become Open
Defecation Free (ODF), were visited, and students engaged in fun
handwashing games and competitions. They received Carex-branded
campaign materials, including T-shirts, soap, notebooks and stickers.
In
Lagos, the excitement was heated when the
Country Director of United Purpose Nigeria,
Tim Connell, and representatives from PZ
Cussons Foundation visited Ilupeju Junior Grammar School, Lagos and
surprised the students with the presence of veteran musician, Sunny
Neji.
Sunny
Neji, the 2017 United Purpose Brand
Ambassador for Hand Hygiene, entertained the children as they sang
the theme song and participated in a range of fun activities.
Sunny
Neji, the Principal of Ilupeju Junior Grammar School and Tim Connell,
Country Director for of United Purpose Nigeria
Sunny
Neji, the Principal of Ilupeju Junior Grammar School, Tim Cornell,
Country Director for of United Purpose Nigeria and the Students
showing the hand hygiene symbol
Engaging
the students in questions about hand hygiene.
The
Principal of Ilupeju Junior Grammar School, demonstrating to the
students the proper way to wash their hands.
The campaign’s finale
took place at a major event held at Oriental Hotel, Victoria Island,
Lagos. Students participated in many fun contests, with drama
performances as the highlight. Notably, Braintop College emerged as
the winning school and took home special prizes, courtesy of the
foundation.
The
students of Braintop College receiving an award presented by the Her
Excellency, the First Lady of Cross River State, Dr. Linda Ayade
Special guests included
Her Excellency, the First Lady of Cross River
State Dr. Linda Ayade, Sunny Neji and
Koffi (the
Master of Ceremony).
Also present were staff
and representatives from PZ Cussons Foundation
and United Purpose Nigeria.
The
Country Director of United Purpose Nigeria, Tim Connell and the First
Lady of Cross River State, Dr. Linda Ayade.
The
First Lady of Cross River State, Dr. Linda Ayade and veteran Nigerian
musician, Sunny Neji
Mrs,
Abiola Laseinde, Company Secretary, PZ Cussons /Head, Corporate
Services Africa, Alhaji Mohammed Bala Shagari, Trustee, PZ Cussons
Foundation , Christos Giouras, Marketing Director, PZ Cussons
Consumer and Tahir Mohammed, GM External Affairs PZ Cussons
The
Permanent Secretary, Ministry of Water Resources, Dr. Musa Ibrahim
with Christos Giouras, Marketing Director, PZ Cussons Consumer
The campaign was a grand
success, to the benefit of the participating children and the society
as a whole.
For more information on
the campaign’s handwashing initiative, visit the
Official Premier Cool website and
the official
Carex Nigeria website
You can also follow
Premier Cool and
Carex Nigeria on their social media pages and
be the first to learn about future events, offers and promotions.
There are more photos to see too.
Premier Cool
Facebook:
PremierCoolNigeria
Twitter:@PremierCoolNG
Instagram: PremierCoolNg
Carex Nigeria
Facebook: CarexNg
Twitter: CarexNG
Good to know.
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